Legal · Cookie Notice

Cookie Notice

Last updated: 5 August 2026 Effective: 5 August 2026 Operator: VerSe Innovation

In short

SparkStation.ai uses cookies and similar technologies to keep you logged in, secure the Service, understand how it’s used, and, with your consent, measure marketing. Only strictly necessary cookies are set without your consent. You can change your choices any time through the cookie preferences link in our footer or your browser settings.

1 What are cookies?

Cookies are small text files placed on your device when you visit a website. They let a site recognise your device, remember your actions and preferences, keep you signed in, and understand how the site is used. This notice also covers similar technologies such as pixels, local storage, and device identifiers, which we refer to together as “cookies”. It should be read alongside our Privacy Policy.

2 Technologies we use

  • Cookies, session cookies (deleted when you close your browser) and persistent cookies (which remain for a set period).
  • Pixel tags / web beacons, tiny images used to understand whether pages or emails have been viewed and how features are used.
  • Local storage, HTML5 storage used to remember settings and improve performance.
  • Device & advertising identifiers, used, with consent where required, for measurement and marketing.

3 Categories of cookies

We group cookies into four categories:

  • Strictly necessary Always on, required for the Service to function: authentication and login, security and fraud prevention, load balancing, and remembering your cookie choices. These cannot be switched off in our systems.
  • Functional Consent, remember your preferences such as language and interface settings to give you a better experience.
  • Analytics / performance Consent, help us understand how the Service is used so we can measure performance, run A/B tests, and improve it. Aggregated where possible.
  • Advertising / targeting Consent, used to measure marketing campaigns and, where applicable, to show and attribute relevant ads across sites.
Where the law requires consent (for example under the GDPR and India’s DPDP Act), non-essential cookies are only set after you agree through our cookie banner or preferences centre. You can withdraw consent at any time.

4 Cookies we set

The tables below list the cookies used on SparkStation.ai, grouped by category, together with the provider that sets them, their purpose, and how long they last. Cookie names and durations set by third parties can change without notice; the live, authoritative list is always available in our cookie preferences centre.

Strictly necessary Always on

CookieProviderPurposeDuration
__cf_bmCloudflareBot management, tells humans and bots apart to protect the Service30 minutes
cf_clearanceCloudflareStores the result of a security challenge so you can access the siteUp to 1 year
_cfuvidCloudflareApplies per-visitor rate limits; does not track across sitesSession
__stripe_midStripeFraud prevention during payment (persistent device identifier)1 year
__stripe_sidStripeFraud prevention during payment (current session)30 minutes
ss_sessionSparkStationKeeps you signed in and maintains your sessionSession
ss_csrfSparkStationProtects against cross-site request forgerySession
ss_consentSparkStationRemembers your cookie-consent choices6 months

Functional Consent

CookieProviderPurposeDuration
ss_prefsSparkStationRemembers language, theme, and interface settings12 months

Analytics & audience measurement Consent

CookieProviderPurposeDuration
_gaGoogle AnalyticsDistinguishes unique users to measure usage2 years
_ga_<container-id>Google Analytics (GA4)Persists session state for GA4 measurement2 years
_gidGoogle AnalyticsDistinguishes users over a 24-hour window24 hours
_gat / _gat_*Google AnalyticsThrottles the request rate to Google Analytics1 minute
UID / UIDRcomScore (scorecardresearch.com)Aggregate audience measurement and content-consumption metricsUp to 2 years

Advertising & targeting Consent

CookieProviderPurposeDuration
_fbpMeta (Facebook) PixelIdentifies browsers to deliver and measure ads3 months
_fbcMeta (Facebook) PixelStores an ad click identifier for attribution3 months
frMeta (facebook.com)Ad delivery, measurement, and retargeting3 months
_gcl_auGoogle Ads (via Tag Manager)Measures ad conversions and attributes them to campaigns90 days
Before publishing: this list reflects SparkStation.ai’s current provider stack (Cloudflare, Stripe, Google Analytics, Meta Pixel, and comScore). Run a live cookie scan (for example with your consent-management platform) against the production site and reconcile any additional or renamed cookies here, since third-party names and durations can change over time.

5 Third-party cookies

Some cookies are set by trusted third parties that provide services on our behalf. These providers process data under their own privacy policies, linked below:

Where third-party advertising or analytics involves cross-context behavioural advertising, you can opt out through our cookie preferences centre and Global Privacy Control signals. We use a consent-management tool to record and honour your choices.

6 Managing your preferences

You are in control of non-essential cookies. You can:

  • set your choices in the cookie banner shown on your first visit;
  • change them at any time via the “Cookie preferences” link in the site footer;
  • withdraw consent, which takes effect for future processing; and
  • rely on Global Privacy Control (GPC) signals, which we treat as a valid opt-out of “sale”/“sharing” where applicable.
If you disable strictly necessary cookies through your browser, parts of the Service, such as login and secure checkout, may not work correctly.

7 Browser & device controls

Most browsers let you view, delete, and block cookies through their settings. See the help pages for Chrome, Firefox, Safari, and Edge. You can block pixel tags in emails by disabling remote images in your email client. For broader ad controls, see YourAdChoices (DAA) and the NAI opt-out. Note that blocking all cookies may affect how the Service works, and clearing cookies will reset your preferences.

8 Changes to this notice

We may update this Cookie Notice as our practices or the law change. When we do, we will revise the “Last updated” date above and, where appropriate, notify you or re-request consent. Please review this notice periodically.

9 Contact us

If you have questions about our use of cookies, contact us at:

VerSe Innovation
Operator of SparkStation.ai · Bengaluru, Karnataka, India
Email: contact@sparkstation.ai