Resize & Repurpose · Adapt (Image) + Video Reframe (Video)

One upload. Every size your platforms need.

Stop hand-cropping the same asset ten times. Adapt turns one image into every platform size you need, 16 sizes across 27 real placements, generated together. Video Reframe does the same for footage, placing your subject scene by scene instead of blindly cropping the center. Pick your sizes, pick a strategy, generate once.

Resize an image → Reframe a video →

1 Image Sizing (Adapt) 2 Adaptation Method 3 Video Reframe 4 Reframe Strategy 5 Who It's For

image sizes

platform placements

adaptation methods

reframe crop modes

What is Spark Station's Resize & Repurpose? Two connected tools, one job: get a single asset into every size a platform actually needs, without a manual crop pass. Adapt takes an image and generates it across 16 sizes covering 27 real platform placements, Stories and Shorts, square feed posts, LinkedIn and Pinterest formats, even standard display-ad banners, using either generative canvas extension or a smart crop, anchored to wherever the subject sits. Video Reframe does the video-side equivalent: upload a video and get it reframed into up to twenty sizes in one run, from vertical and square to widescreen and cinema scope, with the subject placed scene by scene instead of a fixed center crop.

How it works

Same shape, two tools: sizes, strategy, generate.

Adapt and Video Reframe are separate tools because a still image and a moving one need different logic, but the workflow is the same shape both times.

Upload your source

A single image for Adapt, or a video in any common format for Video Reframe.

Pick your sizes

Multi-select from a real size grid, or hit Select all to generate every platform size in one pass.

Choose a strategy

Extend canvas or Smart crop for images; Auto, Centre or your own placement for video.

Generate

Every selected size comes back from one generation, no manual crop per platform.

🖼️ Image · Powered by Adapt

16 Sizes, 27 Platform Placements, One GenerationNew Adapt, 16 sizes · 27 platform placements, with a Select all control

Upload one image and Adapt generates it across every size that matters, from a vertical Story to a print-width display banner. The live picker is a flat 16-tile grid, but sixteen tiles boil down to nine distinct shapes, the cards below show each ratio once, with the platforms that use it.

Sample

9:16 Vertical / Stories

YouTubeInstagramTikTokFacebookX+1 more

Sample

1:1 Square

InstagramFacebookXYouTubeLinkedInPinterest

Sample

16:9 Landscape

YouTubeX

Sample

1.91:1 Link preview

InstagramFacebookLinkedIn

Sample

4:5 Portrait feed

FacebookInstagramLinkedIn

Sample

2:3 Tall Pin

Sample

4:15 Skyscraper banner

Display / Banner

Sample

6:5 Rectangle banner

Display / Banner

Sample

8.09:1 Leaderboard banner

Display / Banner

Selected sizes show a running count above the generation step, so it's always clear how many of the 16 you've queued up before you upload a source image.

Open the size grid →

🎯 Image · Method & Focus

Extend the Canvas, or Crop It, Your CallStep 3 · Adaptation Method, Step 4 · Subject Focus

Before Adapt generates anything, two choices decide how each new size gets built: whether to grow the canvas or trim it, and where the important part of the image actually sits.

Adaptation method

Extend canvas

Default

Keeps 100% of the original image intact and generatively fills in new content on the sides that need to grow. Best when nothing in the source can be lost, logos, full-body shots, key text.

Best for: brand assets, product shots, anything with text or a logo near the edge

Smart crop

Alternative

Trims the source down to fit the new ratio instead of extending it. The live product didn't have this option selected in the screenshot supplied, so its exact behavior isn't detailed here beyond being the crop-based counterpart to Extend canvas.

Best for: source images with safe margin to spare around the subject

Subject focus

"Where's the main subject in the source image? Every adaptation uses this to decide what to keep centered.", copy from the live product.

Left Center · Default Right

Set your method & focus →

🎬 Video · Powered by Video Reframe

Reframe One Video Into Every Size You NeedSource video → pick up to twenty sizes

Video Reframe takes one video, in whatever shape it was shot, and reframes it into every size your channels and screens need, from a single run: social cuts, broadcast sizes and cinema ratios side by side.

Sample

9:16 Vertical

ReelsShortsTikTokStories

Sample

4:5 Portrait feed

InstagramFacebook

Sample

1:1 Square

InstagramFacebookLinkedInX

Sample

3:4 Portrait

Portrait feedTablets

Sample

2:3 Tall

PinterestPoster

Fourteen ratios, three groups

Social: 9:16 · 4:5 · 1:1 · 2:3 · 3:4 Broadcast: 16:9 · 4:3 · 3:2 · 5:4 Cinema: 1.85:1 · 1.9:1 · 2:1 · 21:9 · 2.39:1

Upload MP4, MOV, MKV, MXF or MTS. Run a quick 480p test first, then 720p for delivery.

Pick your video sizes →

🧭 Video · Subject placement

Follow the Subject Scene by Scene, or Place It YourselfPlacement + Compare and Checks

A photo has one subject position for the whole image. A video's subject can move from one side of the frame to the other between scenes, which is why Video Reframe's placement choice looks different from Adapt's Left/Center/Right focus.

Placement

Auto

Default

The subject is placed from a reading of the video, scene by scene, so whatever matters stays in the frame as the video cuts, instead of assuming it stays in one place. An optional scene reading lets you edit what it saw before you run.

Best for: footage where the subject moves across the frame or between scenes

Centre, or your own

Fixed

A fixed centre framing, or a position you set with the slider, held for the whole video.

Best for: static or already-centred shots, or a framing you have already decided

Before you download

🔍

Compare and Checks

See the sizes side by side against the source and check each one before downloading it. A size that needs another pass can be regenerated, or resumed from where it stopped.

Choose a placement →

Why it works better

Resizing by hand means ten exports and ten guesses. This is one.

Manually resizing one hero asset for every platform means opening it in an editor, guessing at what to crop, and repeating that for every single size, and a plain crop clips whatever sits outside the frame.

✕ Manual resizing, platform by platform

One export per size, repeated by hand for every platform
A fixed crop clips logos, text or a subject that sits near the edge
No sense of which sizes actually map to which real platform placements
Video crops assume the subject stays put for the whole clip
Easy to lose track of which sizes are done and which aren't

✓ Spark Station Resize & Repurpose

Select all 16 image sizes or every video target size, generated together
Extend canvas grows the frame instead of clipping what's already there
27 real platform placements mapped to real sizes, not guessed at
Auto placement follows the subject scene by scene in video
A running selected-sizes count keeps the batch visible before you generate

Who it's for

Anyone repurposing one asset across more than one platform.

📣

Social & marketing teams

Turn one campaign image or one edited video into every native size a channel plan actually calls for, without a design ticket per platform.

🏢

Agencies

Standardize how client assets get repurposed across accounts, the same size grid and strategy choices, every time, instead of ad hoc crops per project.

🎥

Video editors & creators

Cut once in 16:9, then reframe for Shorts, Reels, TikTok and Stories with a tracking pass that follows the subject instead of a blind center crop.

Works well with

Resizing is rarely the last step before publishing.

Answers

Resize & Repurpose, in brief.

What is Spark Station's Resize & Repurpose?

Resize & Repurpose is two connected tools for getting one asset into every size a platform needs. Adapt handles images, 16 sizes across 27 platform placements from a single upload. Video Reframe handles video, reframing one upload into up to twenty sizes, from vertical and square to widescreen and cinema scope. Both use a pick-your-sizes, pick-a-strategy, generate-once workflow instead of a manual crop pass per platform.

What image sizes and platforms does Adapt cover?

Sixteen sizes across 27 platform placements, condensing down to 9 distinct aspect ratios: vertical Stories/Shorts (9:16), square feed posts (1:1), landscape and link-preview formats (16:9 and 1.91:1), portrait feed crops (4:5), Pinterest's tall pin ratio (2:3), and three standard display/programmatic ad banner ratios.

What's the difference between Extend canvas and Smart crop in Adapt?

Extend canvas, the default, keeps 100% of the original image intact and generatively fills in new content on the sides that need to grow, best when nothing in the source can be lost, like a logo, a full-body shot, or key text. Smart crop is the alternative approach, trimming the source down to fit a new ratio instead of extending it.

What is Subject Focus in Adapt?

Subject Focus tells Adapt where the main subject sits in the source image, Left, Center or Right. Every generated size uses this to decide what to keep centered when the canvas is extended or cropped.

What video sizes does Video Reframe generate?

Fourteen ratios in three groups: social (9:16 vertical, 4:5 portrait feed, 1:1 square, 2:3 tall, 3:4 portrait), broadcast (16:9, 4:3, 3:2, 5:4) and cinema (1.85:1, 1.9:1, 2:1, 21:9, 2.39:1 scope). Up to twenty sizes come from one run.

How does Video Reframe decide where the subject sits?

Auto, the default, places the subject from a reading of the video, scene by scene, so a subject that moves across the frame stays in it. Centre keeps a fixed centre framing for shots that are already centred. Or set the position yourself with the slider. An optional scene reading lets you edit what the reading saw before the run.

What video formats can I upload to Video Reframe?

Any common video file, MP4, MOV, MKV, MXF, MTS and more, in whatever shape it was shot. Each size is made from it, at 480p for a quick test or 720p for delivery.

Do I need separate tools for resizing images and video?

They're two tools, Adapt for images, Video Reframe for video, because a still image and a moving one need different reframing logic. But they share the same pick-your-sizes, pick-a-strategy, generate-once workflow, so switching between them doesn't mean learning a new interface.

One upload. Every size your platforms need.

Same shape, two tools: sizes, strategy, generate.

Upload your source

Pick your sizes

Choose a strategy

Generate

16 Sizes, 27 Platform Placements, One GenerationNew Adapt, 16 sizes · 27 platform placements, with a Select all control

Extend the Canvas, or Crop It, Your CallStep 3 · Adaptation Method, Step 4 · Subject Focus

Reframe One Video Into Every Size You NeedSource video → pick up to twenty sizes

Follow the Subject Scene by Scene, or Place It YourselfPlacement + Compare and Checks

Compare and Checks

Resizing by hand means ten exports and ten guesses. This is one.

Anyone repurposing one asset across more than one platform.

Social & marketing teams

Agencies

Video editors & creators

Resizing is rarely the last step before publishing.

AI Video Intelligence

Thumbnail Creator

Poster Creation

AI Ad Generator

Resize & Repurpose, in brief.

Ready to stop cropping by hand?